The annual "618" online shopping feast has been opened ahead of time. With consumers' shopping enthusiasm ignited, logistics enterprises have entered a busy period of the year.
The State Post Office predicts that the annual express business volume will exceed 95 billion pieces in 2021. It has been one year since the implementation of the "opinions on further reducing logistics costs" officially released on June 2 last year, so what are the changes in the industry? How will logistics related enterprises respond to the "618" promotion this year? With these questions, the reporter recently interviewed a number of market experts and enterprises.
"In the past year, China's logistics costs have been effectively reduced," Tao Jin, deputy director of the macroeconomic research center of Suning Institute of finance, told reporters. The reduction of logistics costs will improve the efficiency of resource allocation and reduce market transaction costs, making it easier for economic growth to reach the potential growth level, which is equivalent to reducing the "friction" of economic growth.
Tian Lihui, President of the Financial Development Research Institute of Nankai University, told reporters that reducing logistics costs is not only the improvement of economic efficiency, but also the control of transaction costs, which is of great significance to the growth of the real economy.
As for how to respond to the "618" promotion, Shuai Yong, general manager of newbie's domestic supply chain, told reporters that tmall's "618" promotion was officially opened on June 1. As the newbie supply chain prepared the pre-sale goods in advance, the express packages in 345 cities across the country could reach "half a day", and the first day of the promotion, the number of express packages sent to the countryside exceeded 10 million, The express delivery volume is nearly 5 million.
"Domestic commodities are sinking, and cross-border packages are speeding up," Shuai Yong further said. According to statistics, with the support and protection of the General Administration of customs and the Customs at various ports, cross-border e-commerce digital customs clearance for rookie imports has been further speeded up. As of 3:00 a.m. on June 1, a total of 3.35 million orders have been cleared, an increase of 31.4% year-on-year. Most of the orders have achieved second level customs clearance.
One of the strategies to prepare for "618" is to increase production capacity. In the first quarter of this year, the capital expenditure of Zhongtong express was about 2.28 billion yuan, which was mainly used for the construction of distribution center and the purchase of self owned vehicles, and the production capacity was further improved.
At present, 95 sorting centers and more than 10000 self owned vehicles have been put into the "618" business peak operation of Zhongtong express in order to steadily digest the business increment; Zhongtong cloud warehouse, which is highly collaborative with it, can also provide high-efficiency warehouse configuration service of 30 minute delivery and zero distance delivery for e-commerce cooperative customers. In addition, since the beginning of this year, Zhongtong Express has continued to promote the express delivery to villages. Tens of thousands of administrative villages have been added to the nationwide parcel delivery scope. During the "618" Shopping Festival, it will give full play to the role of the main force of "express delivery to villages" and help the two-way circulation of agricultural products and industrial products to the countryside.
Of course, there is no lack of black technology in the "618" war, through technological innovation to achieve cost reduction and efficiency of logistics. Zhang Yu, sales director of Mir autonomous mobile robot in China, told reporters, "in response to the" 618 "big promotion peak, one of our FMCG cooperative customers deployed three mir200 robots with a payload of 200 kg on the packaging production line, which are mainly used for handling a variety of packaging materials. Because mir200 robot is easy to assemble, high flexibility, and can improve internal logistics, improve production efficiency, reduce labor costs, it is very popular with customers. At present, the production efficiency of the above-mentioned enterprise customers has reached 3.5 times of that before, and the manpower liberated by science and technology has also been put into the work with higher value. "
Tao Jin believes that during the "618" period, the major e-commerce platforms increased their marketing efforts, and it is expected that the sales volume will meet the explosive growth, thus promoting the rapid increase of transportation volume in the short term.
In addition to the service competition of logistics related enterprises, this year's express business volume in China is also gratifying. According to the real-time monitoring data of the State Post Office, as of June 1 this year, China's express business volume has exceeded 40 billion pieces, close to the level of the whole year of 2017, with an average daily business volume of more than 266 million pieces and an average daily service of more than 500 million users.
It is worth mentioning that it took only five months for the express delivery business volume to exceed 40 billion pieces this year, seven months ahead of the time when China's express delivery business volume reached 40 billion pieces for the first time in 2017, and about two months ahead of 2020, setting a new record, showing the great development flexibility and growth potential of China's express delivery market, It also highlights the important role of express industry in promoting consumption and smooth economic cycle.
